Team Members Taylor Killgo Larson, Austin Farar, Alexandra Larios, Dondi Aguirre & Annabel Marshall

Research All team memebers

Trademark Alexandra Larios

Ads Taylor Killgo Larson

Copywriting Taylor Killgo Larson

Website Taylor Killgo Larson & Austin Farar

Packaging Taylor Killgo Larson & Alexandra Larios

Social Media Taylor Killgo Larson, Alexandra Larios & Annabel Marshall

Overview Nuluv is a Central Texas based small business started by a young couple who have a son with eczema. They discovered the healing properties of goat milk for his skin condition and others like it which pushed them to create their first all-natural skincare products in 2010. Nuluv now hand makes over 15 different skincare products using hand milked and “cruelty free” goat milk from their Nuluv Nubian Goats. This company was founded just from a need for their family and has become a staple of not only their community but surrounding areas as well.

Challenges Nuluv had difficulties with expressing their brand voice through their packaging, website, ads, and social media. The lack of cohesiveness interfered with their ability to reach a wider engaging audience.

Approach As a team, we decided to elevate the homestead aesthetic by creating a palette and pattern that highlight their rustic roots with a modern Bohemian revamp. Through this, we are able to maintain their current family-based audience while engaging a larger audience with the inviting and fresh packaging.